Four years ago this week, I launched VILE Inc.
This afternoon, I buried it.
Due to a rather unfortunate (read: completely shite) turn of events this past summer, my lawyer recommended that I rebrand. After months of cerebral agony, numerous mediocre potential names, and one really good name that would have offended a fair number of people, I've taken the path of least resistance and chosen a name that retains an element of "fun" and incorporates my surname.
Please welcome ...
OddBurton
With a new name comes a new approach to rebuilding my business and this site will be a work-in-progress for the foreseeable future. I may even decide to design a logo.
In the meantime, I've got a big project in the works and will be making a formal announcement in the very near future.
Cheers and here's to a (another) new beginning** in 2016.
~Paul
**I don't plan on rebranding again. Ever.
ODDBURTON BRANDING